If you remember the Friends episode where Ross, Rachel and Chandler move an oversized couch up a narrow, sharp cornered New York City stairwell, then “Pivot!” perfectly describes what most of the world has done during COVID-19 response efforts. It has been the same for TRIMEDX Foundation, as it has risen to the challenge by implementing temporary adjustments during these unprecedented times.    

The TRIMEDX Foundation is pleased to announce a brand evolution, including an updated logo and  the launch of a new website. After some exploratory conversations, it was identified the timing was right to elevate, connect and align the TRIMEDX Foundation brand with the corporate brand. This will help increase brand recognition and awareness back to the Foundation, provide consistency with the recent TRIMEDX corporate brand change, and retain original elements that connect to the Foundation’s mission of addressing the international need for medical equipment repair and support to communities in...